Bella & Tortie: A Stafford Cult Bakery Selling Out in Hours

A small bakery tucked away in Stafford has gained a cult following, with customers travelling across Brisbane to get their hands on its coveted pastries. Bella & Tortie, operating only on Fridays and Saturdays, consistently sells out within hours, making it one of the city’s most exclusive food destinations.



Bella & Tortie
Photo Credit: Bella & Tortie

A Bakery Born from Passion and Perseverance

Bella & Tortie was founded by pastry chef Suzi Unwin in 2018. It started as a humble market stall with an online store. Demand for her baked goods rapidly grew. This led to wholesale supply partnerships with popular Brisbane cafes. By November 2019, Ms Unwin opened her first shopfront in Grange. She employed a team of four pastry chefs, one apprentice, and six retail assistants.

However, the rapid expansion came with challenges. The bakery faced difficulties during COVID-19. Staff shortages, and global supply chain disruptions prompted Ms Unwin to close the Grange store in December 2022. She later revived Bella & Tortie in Stafford, focusing on a more sustainable approach to business.

Stafford bakery
Photo Credit: Bella & Tortie

Stafford’s Best-Kept Secret with a Limited Window

Located at 12/240 Stafford Road, Stafford Central, Bella & Tortie operates just two mornings weekly. The bakery opens from 7:30 a.m. to midday on Fridays and Saturdays, or until sold out. 

Visitors can enjoy their pastries at picnic-style tables. They can also order coffee from the neighbouring café, Papa’s Corner, via QR codes provided at the seating area. However, some customers prefer to take their baked goods to a nearby park for a quieter dining experience.

Stafford pastry shops
Photo Credit: Bella & Tortie

Menu Highlights That Keep Customers Coming Back

Bella & Tortie’s rotating menu offers an array of meticulously crafted pastries and savouries, changing each week. Some standout items from the recent menu include:

  • Choux au Craquelin – Hazelnut praline, espresso caramel, and espresso mousse.
  • Matcha Yuzu Chiffon – A soft matcha chiffon cake with yuzu curd and matcha cream.
  • Sausage Rolls – Featuring pork, prawn, and water chestnut; beef, mushroom, and thyme; and pork, fennel, and apple options.
  • Strawberry & Rhubarb Trifle – Layers of vanilla custard pannacotta, compote, sponge, and mascarpone cream.
  • Quiches – Flavours such as mushroom, leek, and parmesan; caramelised onion and goat cheese; and maple bacon with semi-dried tomato.
  • Smoked Beef Brisket Pie – Made with jalapeños, pickles, and cheese, using locally sourced meat.
  • Brown Butter Chocolate Chip Cookies – A permanent menu staple.
  • Russian Honey Cake – A delicately layered dessert.

Bella & Tortie maintains its reputation for high-end, handcrafted pastries that draw food lovers across the city.

A Bakery That Sells Out in Hours

Bella & Tortie’s limited operating hours contribute to its exclusivity. Many items are selling out quickly. Customers often arrive early to secure their favourites. Others visit Stafford purely for the experience.



For owner Suzi Unwin, the bakery’s relaunch has been a lesson in balance. It has allowed her to continue her passion for baking while maintaining a sustainable approach to business. With a dedicated fanbase and a weekly menu, Bella & Tortie remains one of Brisbane’s most sought-after bakery experiences.

Published 14-Mar-2025

Stafford: A Sweet Spot for Pastry Lovers

Stafford is emerging as a haven for those with a sweet tooth. Two bakeries, in particular, are drawing crowds and tantalising taste buds with their creative and classic pastries: Hugs, an ultra-cool bakehouse, and Bella & Tortie, a hidden gem with a devoted following.



Hugs: Where Comfort Meets Cool

Photo Credit: Hugs/Instagram

Hugs, located at 2/27 Windorah Street, is more than just a bakery; it’s an experience. Hugs is quickly becoming a favourite among locals and visitors with its trendy atmosphere and innovative menu. 

Stafford pastries
Photo Credit: Hugs/Instagram

The classic almond croissant is a must-try, but the savoury croissant slices truly set Hugs apart. 

Stafford pastries
Photo Credit: Hugs/Instagram

It would be best to take advantage of the culinary adventure of biting into a flaky croissant filled with creamy garlic potato bake or a medley of mushrooms and halloumi.

Bella and Tortie: A Weekend Treat

Stafford pastries
Photo Credit: Hugs/Instagram

Located at 240 Stafford Road, Bella & Tortie operates on a unique model. Open only on Fridays and Saturdays, this bakery has cultivated an air of exclusivity that adds to its allure. 

The menu changes weekly, so following their Instagram is essential to stay in the loop. 

Stafford pastries
Photo Credit: Hugs/Instagram

From their signature canelés to an array of tarts, cakes, and pastries, Bella & Tortie offers a tempting selection worth the wait.

More than Just Bakeries

These bakeries are more than just businesses; they’re community hubs. They’re places where people gather to enjoy delicious treats, catch up with friends, and celebrate special occasions. The owner’s passion and dedication shine through every creation, making each visit memorable.



A Growing Trend

The rise of these bakeries speaks to a larger trend. People are increasingly seeking out high-quality, artisanal food experiences. They’re willing to travel and queue to taste something truly special. With its burgeoning bakery scene, Stafford is at the forefront of this movement.

Add Hugs, Bella, and Tortie to your itinerary, whether you’re a local or just passing through. You won’t regret it.

Published Date 19-September-2024